Exposure Rating is Reflectiz’s innovative grading system to assess risk exposure for websites. With Reflectiz, you can obtain an Exposure Rating for every website, application, and domain in context within your web environments, benchmarked against industry leaders in your sector. This rating indicates the level of exposure to web risks and can be utilized not only for comparison but also as a proactive tool to guide improvement efforts. By leveraging the processed data collected by Reflectiz, organizations can learn from their competitors’ mistakes and take preemptive measures against threats and vulnerabilities.

Reflectiz conducts continuous monitoring of millions of websites every day, and by analyzing this comprehensive and dynamically changing dataset, it can accurately calculate the web risk exposure rating of any website, by converting various risk element scores into a simple metric, and show you how you’re doing compared to your competitors.

The areas considered include web apps (1st-, 3rd-, and 4th-party apps), external domains, and website security structure.

The rating for each website is expressed as a letter from A (lowest risk) to F (highest risk) and benchmarked against industry leaders.

You may see different scores for the same applications on different websites. Risk levels can also vary depending on the actions a particular application performs and the domains it interacts with.

For instance, checkout and login pages are deemed high-risk, whereas standard informational pages are safer. Furthermore, the domains the application communicates with and its executed actions also influence its risk exposure scores. 

Reflectiz has developed an improvement simulator to help enhance Exposure Rating level score. This proactive tool prioritizes actionable items that, once you resolve them, will improve your rating.