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@AdMonsters

Global community of digital leaders passionate about ad technology and operations. Part of the family.

New York, United States
Registrerte seg oktober 2008

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  1. for 14 timer siden

    Many publishers feel they may go bald before a Federal privacy legislation sees the light of day 😩 😩 For now, Connecticut is the latest to announce a privacy bill, Senate Bill 6 (S6), expected to go into effect by July 1, 2023.

    Angre
  2. 4. mai

    Who in doesn't feel like C3P0 every now and then? To all the wise, analytical, reliable data-heads out there, be with you!

    Angre
  3. 4. mai

    How are publishers deploying first-party data to drive personalization? Take our survey to let us know your perspective on first-party data 🕵️

    Angre
  4. Retweetet
    3. mai

    Something will have to connect the dots in the absence of cookies, and Authenticated Traffic Solution () may just be it. spoke with about how ATS will help shift the ad ops future in a promising direction:

    Angre
  5. 3. mai

    Cookies, be gone. ❌ 🍪 See how LiveRamp's ATS saves the day with its identity-resolution capabilities in Q&A with SVP, Addressability & Ecosystem at

    Angre
  6. 28. apr.

    GAM seems like every publisher's saving grace, but many wonder if it's connection to prebid will create more work and complicate header bidding systems already in place. 🤔

    Angre
  7. Retweetet
    23. apr.

    I’ve been having conversations with CEO of about ( ) so I asked him to write a primer for

    Angre
  8. Retweetet
    26. apr.

    Our SVP Programmatic & Data Strategy, , is speaking on a keynote panel about first-party data at Ops, happening June 6 & 7. Learn more and register:

    Angre
  9. 23. apr.

    It's a new day for as they have lost many subscribers in Q1. Find out their plan to rectify their subscriber loss in our latest post.

    Angre
  10. Retweetet
    22. apr.

    Can publishers benefit from hybrid targeting in a post-cookie environment? Learn more about our team’s analysis on potential industry shifts in :

    Angre
  11. 22. apr.

    A Zero-Party data structure can help simplify the ad ops process. "Likewise for publishers, with ZPD, ad inventory is already pre-optimized because the consumer explicitly shares their reading interests ahead of time." -

    Angre
  12. 22. apr.

    Still trying to figure out these new ads.txs updates? See how "ownerdomain" and "managerdomain" will make some much-needed changes to publishing and learn more from our chat with

    Angre
  13. 21. apr.

    "With cookies going away, contextual advertising is having its moment. But not all contextual targeting is created equal." It is important for publishers to know how to approach custom content taxonomy for the most optimal results!

    Angre
  14. Retweetet
    21. apr.

    This year I'm finally getting to tweet as myself 🎉. Yep, that's right, you guessed it, other than the occasional tweet from when he was there and marketing, I've been the voice of for the past 3.5 years. But now I'm turning over the reins.

    Angre
  15. 21. apr.

    Announcing our Day 1 Keynotes! Kicking off the event, Amanda Martin of the Goodway Group will keynote the workshop and Alysia Borsa of Dotdash Meredith will keynote workshop:

    Angre
  16. 21. apr.

    Monetizing CTV Ad Pods can be challenging for publishers; our Q&A with provides a sturdy outline that includes ways to make the process flow.

    Angre
  17. 20. apr.

    Today’s data clean rooms provide a safer and more secure environment to easily unite disparate data sets and uncover more business insights than ever before. See more of what 's Vihan Sharma had to say below.

    Angre
  18. 19. apr.

    🚨The 2022 Agenda is LIVE! 🚨 Check out all this goodness June 6-7, 2022 in NYC

    Angre
  19. Retweetet
    18. apr.

    Enhanced privacy capabilities aren’t the only benefit to clean rooms—the right type of clean room will also help your businesses achieve more in the long term. In , LiveRamp's Vihan Sharma shares his expert take:

    Angre
  20. 15. apr.

    We’ve packed June 6-7 with the industry’s leading strategists & practitioners at & more. Folks who walk the walk, not just talk the talk:

    Angre

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