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@AdMonsters

Global community of digital leaders passionate about ad technology and operations. Part of the family.

New York, United States
Tilmeldt oktober 2008

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  1. Fastgjort tweet
    6. maj

    There's no more important term in the post-cookie world than identity. Here's how you become an expert: w/

    Fortryd
  2. retweetede
    for 17 timer siden

    How can privacy & modern advertising coexist? Good news: Advertisers care about audiences not individuals. Bad news: Privacy implies some hard tradeoffs. 7/

    Vis denne tråd
    Fortryd
  3. for 18 timer siden

    "Ad ops should talk revenue to business but build trust with developers." - Every publisher needs an Ad Management System solution to build bridges between dev and ops

    Fortryd
  4. 19. okt.

    Why would a publisher only ask for consent for regulatory compliance when they have a prime opportunity to educate customers about the services provided in exchange for data?

    Fortryd
  5. 16. okt.

    The coming changes in iOS 14 seeking consent to share IDFA—and in general, the depreciation of the third-party cookie—are moving the consent conversation from being about regulation to detailing the publisher’s actual value proposition.

    Fortryd
  6. 15. okt.
    Fortryd
  7. 14. okt.
    Fortryd
  8. retweetede
    14. okt.

    Will identity solutions present an opportunity for publishers? More from :

    Fortryd
  9. 13. okt.

    Today starts we recently spoke with president & CEO Barry Frey about the state of in the times of Coronavirus.

    Fortryd
  10. 13. okt.

    Senior Editor spoke with Alicia Ray of about tackling 's diversity problem

    Fortryd
  11. 13. okt.

    Do you remember when you joined Twitter? I do!

    Fortryd
  12. 12. okt.

    Top 3 takeaways from our Is This the Rebound? with How to stay ready for Q4 1/ Revenue diversification is key 2/ Get your first-party data strategy together 3/ Come out, come out of your silos watch the video recap now...

    Fortryd
  13. 12. okt.

    We spoke with Seraj Bharwani, Chief Strategy Officer, to learn more about how their new product, illumin, differs from DSPs and what value the platform offers both advertisers and publishers.

    Fortryd
  14. retweetede
    9. okt.

    Here are my thoughts on publisher data leakage. This is one of the most insidious issues in digital advertising today and is mostly ignored in conversations about the future of digital ads. 1/

    Vis denne tråd
    Fortryd
  15. 9. okt.

    Missed our latest about how pubs are getting ready for Q4—Is This the Rebound?—with ? Don't fret, we just posted the recap, including video and major takeaways.

    Fortryd
  16. 9. okt.

    + The Virtual Conference for Digital Media & Revenue Ops Leaders is coming Dec 8 - 10 featuring keynotes by Rich Antoniello, CEO, Complex Networks and Jackson Jeyanayagam, VP and GM of the DTC businesses, The Clorox Company. Get your tix

    Fortryd
  17. 8. okt.

    Pubs should take a hybrid approach contextual + 1PD for a more granular approach when speaking with users. It's a hard thing to do. - Lisa Bouam, Business Development Manager,

    Fortryd
  18. 8. okt.

    It's time to have conversations with agencies to prepare for the cookieless world. Here are some options... 1/ Audience strategy w/infinity segments focus on content 2/ Universal IDs 3/ And of course, a better 1PD strategy

    Fortryd
  19. 8. okt.

    We've been focused on having a really robust 1PD data strategy to offer products that are scalable and compliant. Alex Kirb, Dennis Publishing

    Fortryd
  20. 8. okt.

    There's a struggle with first-party and obtaining consent. Focus on 1PD and data alliances. Pub data will be more valuable. Open marketplace will be bottom of the stack. Data will be cleaner. Will encourage us all to work together more. Sophie Toth, Euronews

    Fortryd
  21. 8. okt.

    Email fuels identity solutions -

    Fortryd

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