Lotame SolutionsCuenta verificada

@Lotame

Lotame, the leading global provider of data enrichment solutions to drive customer insights and turn personas into addressable advertising.

New York, NY
Se unió en agosto de 2007

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  1. Tweet fijado
    18 may.

    Introducing Panorama: Data enrichment solutions for marketers, agencies, & publishers that expand the customer view to drive insights and activate everywhere — no cookies required. See what you’ve been missing

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  2. hace 16 horas

    As both consumers and brands continue to adapt to the ‘new normal’, previous advertising strategies will need to be adjusted to reflect the new environment. Industry experts respond to the latest Bellwether report:

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  3. hace 21 horas

    Identity solutions have matured and accelerated. How will GDPR, CCPA, and phasing out third-party cookies pose challenges & opportunities? digs deeper in its latest research

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  4. 31 jul.

    4 reasons why the digital advertising industry should embrace universal IDs

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  5. retwitteó
    29 jul.

    Crtl-Shift, Lotame, Merkle, Planning Inc and PwC make the shortlist for the 'Best data product/service of the year (Enabler)' at the 2020 . Amazing work!

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  6. 31 jul.
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  7. retwitteó
    31 jul.

    With the world constantly evolving, Chris Hogg, MD at , explains why the industry should embrace universal IDs.

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  8. 30 jul.

    5 reasons why marketers care about identity in digital advertising via

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  9. 30 jul.

    COVID-19 shows us that marketers can't rely on first-party data alone via

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  10. 29 jul.

    How can your organization get a better understanding of your audience? The answer: Identity solutions via

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  11. 28 jul.

    How to use data to improve the customer experience? 5 ways to get started

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  12. retwitteó
    24 jul.
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  13. 24 jul.

    First-party data alone cannot capture the changes taking place in consumer's daily habits. Why should marketers focus beyond first-party data? via

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  14. 24 jul.

    The future of advertising is about bridging the fundamental marketing principles + the benefits of technology

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  15. 23 jul.

    It's imperative to embrace other forms of data to get to know customers and meet them where they are via

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  16. 23 jul.

    Why your first-party data isn't enough? Understand the importance of second- and third-party data

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  17. 23 jul.

    Digital media buyers + sellers aren't looking for a quick fix from the fading third-party cookies. The solution? Identity graphing. Download the free playbook from :

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  18. 22 jul.

    Have your marketer eyes wide open for navigating the cookie-challenged world. Check out the guide to understand how you can deepen customer understanding and relationships

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  19. 21 jul.

    Curious about how Lotame was founded? invited on their recent podcast to share the beginnings of Lotame, the future of data enrichment in a cookieless environment + more:

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  20. 21 jul.

    Building relationships is key to successful businesses. How can you create a customer engagement strategy?

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  21. 21 jul.

    How can third-party data become the essential partner every retail marketer needs right now? More from

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